The Marketing Library

Throughout my journey working with clients on their branding, I’ve realized one of the best ways I can help is by sharing the stories of what I’ve learned and am continuing to learn. If you’d like a monthly dose of marketing insights in your inbox, make sure to sign up for my email newsletter.

The Blog

Marketing Strategy Sydney Munteanu Marketing Strategy Sydney Munteanu

A Checklist to Help Plan Your Holiday Marketing Campaigns

September is the month I approach my clients to begin planning their holiday campaigns and content for the remainder of the year. For many businesses, Q4 constitutes a significant portion of their revenue and there’s a lot of content preparation that needs to happen! Here are the steps I walk my clients through to create a holiday marketing plan.

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Marketing Strategy, Content Ideas, Social Media, Creativity Sydney Munteanu Marketing Strategy, Content Ideas, Social Media, Creativity Sydney Munteanu

How to Create Value During the Holidays - 4 Ideas That Aren't Discounts

Last holiday season, I launched a campaign for a client called 'SOOTHE INTO THE HOLIDAYS'. As a wellness brand, I wanted her to focus on ways to provide the most valuable content during this time of year to her audience. Here’s what I learned from that campaign about creative ways to add value.

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Marketing Strategy, Content Ideas, Social Media, Email Marketing Sydney Munteanu Marketing Strategy, Content Ideas, Social Media, Email Marketing Sydney Munteanu

How to Tackle your Q4 Marketing Calendar

When October rolls around, it always gives me an, "Oh wow, the holidays are coming!" moment. It also brings a resurgence of energy toward my business and goals for the remainder of the year for my clients. Q4 is always the busiest time of year for marketers. Here are the things I’m doing to prepare my clients for Q4.

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