How a Food Journalist Decides which Products, Restaurants, and Trends to Cover
This is such a fun one! In this podcast with Brianne Nemiroff you’ll get insights into what a food writer looks for in brands, some of her favorite vegan restaurants, marketing strategies she is using to grow her own blog, and more…
Brianne Nemiroff started her career in entertainment journalism in 2012, reviewing concerts and interviewing artists all over the U.S. In 2013, she started contributing to VIVA GLAM Magazine, a vegan lifestyle publication in Los Angeles, where she climbed the ladder to Managing Editor over the next 5 years. During her time at VIVA GLAM, she wrote articles for every category on the site earning her experience in beauty, fashion, food, entertainment, and travel, which led to her starting her own vegan travel column, "Visiting as a Vegan" in 2016.
In 2017, Brianne and her husband Benjamin left Los Angeles to add to her travel column and start building their own vegan travel website. Over the next two years, they drove to 60-plus destinations all over the U.S. and Canada to learn about the growing vegan restaurant scene and visited over 200 restaurants.
Brianne is currently living and eating her way around Vancouver, British Columbia, managing her website It's Bree and Ben, and working as a Product Sourcing Specialist for a vegan beauty box, Kinder Beauty.
In this episode we chat about how, as a writer, Briann decides which products and restaurants to cover, how she has been growing her new vegan travel blog, plus vegan food branding trends & tips!
Check out itsbreeandben.com for Brianne's ethical travel and vegan restaurant guides and follow her on Instagram @itsbreeandben
And for more episodes, make sure you subscribe to the Back Label Branding podcast HERE!